Celebrities can influence what we think and what we believe. In some cases, they can even influence personal decisions through cultural hegemony and political ideologies. In 2008, Oprah endorsed Obama in the presidential election. A USA Today poll showed that 8 percent of the adults who participated in the poll were more likely to vote for Obama because of Winfrey's backing. She will not join the 2012 campaign trail.
Furthermore, celebrities created a music video endorsing the Obama 2008 campaign entitled "Yes We Can". Celebrities had a huge influence over the outcome of the 2008 election.
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